Attracting new customers
to your online store
(and enticing them back again)

just got a whole lot easier!

Welcome to 'Plan Your Profitable Pathway'

It’s frustrating when you’re working so hard on your business,
but not getting the results you want!

  • People are liking your social media posts, but then don't actually buy anything...
  • Visitors are coming to your online store but abandon their cart never to be seen again...
  • Maybe customers buy once but many don't return to buy again....

It all just feels so... haaaaard, right?!

But how do you change the cycle so you can step away from the hustle and enjoy more sales on auto-pilot?

The answer lies in your Customer Pathway...

Introducing 'Plan your Profitable Pathway for E-Commerce'

Packed with how to: 

• Understand what your customer pathway is and how to make yours better
(because spoiler alert - you already have one)
• Design your pathway to attract and convert more new customers
• Learn how to build yours so that customers come back on auto-pilot
• Use this knowledge to scale your new sales machine and
grow your profits

What you'll get inside...

Kat Soper Head Trainer The Helpful Academy

Step by step video training

Our Head Trainer, Kat Soper, will show you how it works, drawing it out for you in big picture, then in detail, so you know everything you need to build.

Fillable workbook & worksheets

Take the guess work out of everything (saving HOURS of research!) with our fill-in-the-blanks workbook, E-Commerce Pathway Template, and build checklist.


Start when you want and use as an ongoing resource to refer back to at anytime. If we add new pieces, you’ll get those too!

Course Content

Here's what you'll learn...

Course Duration

Welcome! - Here's what you'll learn in this course

What is a Customer Pathway and WHY is it the secret to your sales success?

Download The Plan Your Profitable Pathway Workbook

Planning Your Big Picture – For E-Commerce

What Are The 7 Elements You Need To Supersize The Success Of Your New Plan?

Planning The Detail of Your Build

Scaling Your Sales Using Your New (or Improved) Customer Pathway

Get your plan sorted and be taking action by lunchtime!

Meet your instructor - Kat Soper

Hi, I’m Kat

As a small business owner myself, I have experienced the frustration of not getting the number of customers I wanted or needed. Learning how to create a Profitable Pathway took me years, and a big investment in lots of different training. I found it impossible to find a complete training that took me through how to do it from start to finish.

That’s why it’s my pleasure to share with you everything I’ve learned about how to create a Profitable Customer Pathway. This is the exact content I’ve used to help my clients grow their business.

This system has helped a client 4 x their monthly sales the month after implementing it.
Another client exceed their sales goals, achieving records they never thought possible.
Other clients completely change their business model to rapidly scale their business.

I can’t wait to help you use this system to grow your business too.

Your customer pathway is your sales engine.
But, it's a largely un-tapped resource in most small-businesses.

Plan Your Profitable Pathway will help you create a map of exactly what action to take next to grow your sales.

It includes:

  • Step by Step Video Training – valued at $197
  • Customer Pathway Workbook – valued at $27
  • Detailed Customer Pathway Planning Template – valued at $47
  • Build Checklist – valued at $27
  • Lifetime access to updates - invaluable!


money back
100% Satisfaction-Guarantee.

If you find this course doesn’t give you what you expected, email our team within 7 days of your purchase and we’ll give you a no-questions-asked refund.
But, we are so confident in this course, we reckon you’ll be thinking of a different R word …. Rrrrr-referral

student love

Join over 500 other small business owners who love The Helpful Academy courses…


Will this help me create a Funnel?

Yes, and no. A Funnel forms PART of a Customer Pathway - the pre-sales part through to the first transaction. In this course I'm going to help you design this front part (aka the Funnel), but I'll also help you plan what happens next once you have the customer. 
For example:

  • How can you look after them in a way that they'll be customers for life and tell all their friends?
  • How can we maximise their lifetime spend with us?

Because these questions are the key to unlocking your maximum profit potential of your Pathway.

Will I need any special programs to achieve this?

No. It doesn't matter what website or email platform you use, this course will help you design your Profitable Pathway using the systems you already have or choose to use. You can plan your pathway using our fillable templates or even post-it notes.

How long will this course take me?

This course is a quick win workshop. The videos total just over an hour, so you'll be able to knock it off in a morning and be taking action towards your Pathway Plan by the afternoon.

What is your refund policy?

If you find this course doesn't give you what you expected, email us at within 7 days of your purchase and we'll give you a no-questions-asked refund.
But, we are so confident in this course, we reckon you'll be thinking of a different R word .... Rrrrr-referral 

Boost Your Skills. Join 500+ Students

Grow your business more effortlessly by designing a high-converting customer pathway.


I'm Kat,

A fellow small business owner, with a heart to help you grow your business...

I’ve been in your shoes, and know how overwhelming it can be to learn all the different facets to running a business (while still mostly working IN the business).

Having worked with hundreds of small business owners like yourself, and with almost 20 years business experience, I've learnt a short-cut or two.

I started The Helpful Academy back in 2015 because I'm passionate about making business support affordable and accessible.

I look forward to sharing my tips and tricks with you, either in-person or online, to help you grow your business more effortlessly!

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