Create a memorable brand identity to attract more of the right customers

Let's get clear on your brand vision, values, ideal client and what you offer so that you can create a memorable brand identity and increase your business success.

A brand is so much more than your logo - it's the experience that you provide your customers!

Did you know that 77% of people refer to certain items by brand names?

And according to Forbes, presenting your brand consistently could increase your profits by 23%!

Introducing 'The Brand Identity Project'

The brand identity project will: 

• Teach you why a strong brand is essential for your business, and how to create one
• Help you write your Brand Vision + Brand Values
• Help you define your dream customers + key offerings
• Package it up into a killer brand look and feel

On average it takes 5-7 times for someone to remember your brand. Let's set yours up for ultimate memorability and success!

What you'll get inside...

Kat Soper Head Trainer The Helpful Academy

Step by step video training

Our Head Trainer, Kat Soper, will hold your hand through the entire process.

Fillable workbook & calculators

Save precious time by using our fill-in-the-blanks Brand Identity workbook.


Go at your own pace with lifetime access to the course and access to all future updates.

Meet your instructor - Kat Soper

Hi, I’m Kat

As a serial entrepreneur and small business owner myself, I have been there myself to try and create a memorable brand. Not to mention the hundreds of small business owners I've helped grow theirs.

This short, sharp project contains all the tips and tricks I've learned over the last 20 years in sales and marketing.

Course Content

Here's what you'll learn...

Course Duration

What is a Brand Identity and why is one so important?

Download The Brand Identity Project Workbook

What Is Your Brand Vision?

What Are Your Brand Values?

Who Are Your Dream Customers?

What Are Your Key Offerings?

What Is Your Brand Style?

What next?

We're not about content consumption
we're about action

This course is designed to save you time, not add another thing to your already over-busy to-do list. By the time you've finished, you'll have a clear brand vision and style and be ready to share that with the world!

No need to feel lost of overwhelmed with how to create a memorable and effective brand! This time-saving course will have you rolling within a few short hours...

Here's what you'll get:

  • Step-by-step Video Training
  • Workbook and Templates
  • Lifetime Access
YOUR investmenT:

$147 NZD

*including GST

money back
100% Satisfaction-Guarantee.

If you find this course doesn’t give you what you expected, email our team within 7 days of your purchase and we’ll give you a no-questions-asked refund.
But, we are so confident in this course, we reckon you’ll be thinking of a different R word …. Rrrrr-referral

student love

Join over 500 other small business owners who love The Helpful Academy courses…


Will I need anything else to complete this course?

Nope. The course workbook is a fillable PDF for your convenience, so I recommend downloading the free Adobe PDF reader to avoid having to print it. But otherwise this project doesn't need any special programs.

I do provide a free Brand Style Guide Template in Canva. If you'd like to use that, you'll need to sign up to a free Canva account. 

How long will this course take me?

The great news is that this is a really quick-win course! Quick but MIGHTY and powerful!

The videos are short, so depending on how long it takes you to put the lessons into practice, you can knock this off within a morning and be out there taking action to grow your business by the afternoon!

What is your refund policy?

If you find this course doesn't give you what you expected, email us at within 7 days of your purchase and we'll give you a no-questions-asked refund.
But, we are so confident in this course, we reckon you'll be thinking of a different R word .... Rrrrr-referral ; )

Boost Your Skills. Join 500+ Students

Grow your business more effortlessly by making data-driven decisions.


I'm Kat

The Helpful Academy is the resource I WISHED I had back when I started my business!

I’ve been in your shoes, and know how overwhelming it can be to learn all the different facets to running a business (while still mostly working IN the business)

Now over a decade later, it’s a joy to share all the shortcuts and cheats that I’ve learned with you during my time in business.

What makes me happiest about our Academy, are the transformations that I get to see happen every day inside our online school from our students, because we help them save time and earn more money.

I look forward to getting to know you and your business, and helping you grow your dream too!

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